Why Call Answering could be crucial to your business
Marketing and bringing in new business is crucial to your business. Without clients, you would have no company so looking after your existing clients along with seeking new ones is essential.
A company providing interview coaching in London may be fantastic at helping candidates succeed at interviews by providing techniques that will help you feel more at ease in interview situations but if they have a poor marketing strategy and do not build their business, their expertise is irrelevant.
They might have a superb website but if it is not near the top of the first page of the Google results, very few people will find it and website promotion for the company will have failed.
There is additionally another component that might prevent a prospective client from becoming an actual client and this is commonly ignored in smaller companies. The means by which a telephone call is dealt with from a possible new client can be the difference between winning or losing that new client.
Are you losing out on possible new customers from inadequate call handling?
Getting brand-new customers is an expensive business. Almost every company will definitely have a website now and along with the price of setting up that website, if you are to be found through search engines with SEO or Pay Per Click marketing, the costs of web marketing must be taken into account but an expert in SEO in Essex who uses wordpress for SMEs would be very worthwhile. The person responsible for sales and marketing in a firm will typically have business cards as well as pamphlets that have been produced.
They could go to company networking conferences and the price of signing up with a networking group can be expensive, especially when you take into account travel expenses.
The costs of Social Media should not be overlooked either. It may not cost you anything to use Facebook, Twitter or LinkedIn– unless you are paying for adverts — yet there is still the costs of your time to think of. Your time could fly by when you’re on social media networks, without you genuinely achieving your goals as there might be a great deal of interruptions and things to look at while you are on there.
You may also have other adverts, use a sales person or have signage for your company. The list is endless and can be extremely expensive.
All these factors matter, each of them helps with gaining new business, they are expensive, but they are important for your company to do well. Yet having actually done all these things and spent a lot of money, if a phone call from a prospective new client is not addressed, you will certainly lose that prospective new client as they will phone somebody else.
If a phone call is simply connected to a voice mail box, the prospective client will most likely not leave a message and you would have lost them.
If a potential client has chosen you to call, it is essential that you do not lose them at this stage. It would be good to be able to invite potential clients to your workplace, keep a record of their details and try and ensure they do not go to a rival instead. Telephone answering might be a trusted method of making sure you gain new clients.
If you are unable to get to every call you could potentially consider using a telephone answering service to take your calls. Most telephone answering companies with virtual receptionists and diary management experts will certainly give you the option of answering incoming phone calls initially, they will then only answer the calls that you cannot get to. This will allow you to work more flexibly and keep your costs down.
It is a shame to lose out on new business through something which is so fundamental and easily affordable.